ERLING HAALAND has joined Manchester City team-mate Jack Grealish by starting his modelling career.
The 22-year-old striker was snapped flaunting a £4,700 Breitling watch as he was unveiled as the company's newest face of the brand.
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And Haaland, a self-confessed watch lover, is set to front a new campaign for the company later this month as his global superstardom continues to rise both on and off the pitch.
Speaking about his link-up with Breitling, Haaland said: "I’m a watch freak, so I was already a big fan of the brand.
"If you know my style, you know I always go for a clean look that can take me between my public and private life.
"The new Breitling I’m representing is exactly that: a watch that works for everything that I do. I can’t wait to introduce it next week and to finally wear it myself."
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Haaland's path to becoming a model comes just months after Grealish signed a £1million deal with Gucci.
The Norwegian forward joins NBA star Giannis Antetokounmpo, snowboarder Chloe Kim, and American football player Trevor Lawrence in teaming up with Breitling.
Haaland bought every member of the Dortmund squad a watch before leaving at the end of last season.
And Breitling CEO Georges Kern added: "Erling Haaland is exactly what we look for in a squad member.
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"He’s a powerful performer, he’s got tremendous character, he’s completely authentic and down to earth. Erling is the absolute embodiment of Breitling’s casual and inclusive luxury."
Haaland has already scored a breathtaking 22 goals in just 15 games for Man City.
And after 11 matches he is halfway to breaking the record for most goals in a single Premier League campaign – which is currently held by Alan Shearer and Andy Cole with a tally of 34.
Meanwhile, City closed the gap to Arsenal at the top of the table to two points at the weekend after beating Brighton 3-1.
Mikel Arteta's men dropped points for just the second time this season, drawing 1-1 with Southampton at St Mary's.
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