Kim Kardashian showcases her toned abs in a satin bra and matching briefs to promote new collection for her SKIMS brand
Kim Kardashian shared a new sultry post onto her SKIMS Instagram page earlier on Friday to promote an upcoming new collection.
The Keeping Up With The Kardashians star, 41, flaunted her toned midriff and slim waist as she wore a satin bralette and matching bottoms.
The mom of four will launch a new Stretch Satin line on August 30, which includes ‘glossy intimates.’
Stunning: Kim Kardashian, 41, showed off her toned midriff in a bralette and matching bottoms to promote her new SKIMS collection
The reality star showed off her fit physique in a new promotional photo for her satin collection.
She donned a satin bralette in the color armor, which is priced at $48, along with matching butterfly bottoms for $16, according to the brand’s website.
The caption added to the post detailed the upcoming line. ‘Get ready to get everyone’s attention in our new lineup of glossy intimates and foundations made of super silky, luxe satin that hugs your curves.’
A waitlist is currently available for those who want to be first in line to purchase the new pieces.
Success: SKIMS was valued to be worth around a whopping $3.2 billion at the beginning of this year in January
The satin line is set to include not only intimates, but a corset, bodysuit, and a stretch satin dress.
The items will be available in a variety of colors to choose from, such as onyx black, cocoa, bronze, and armor gray.
Kim recently released new bodysuits for SKIMS which became available for purchase on Thursday.
The Essential Bodysuits line contained, ‘three all-new lightweight, second-skin fabric bodysuits are here to keep you cool for summer and comfortable in fall,’ according to a recent Instagram post.
Hard-working: The businesswoman recently launched a new bodysuit collection for SKIMS on August 25
Balance: Kim not only focuses on her own work and career, but also takes time to focus on raising her four children, whom she shares with her ex-husband, Kanye West; seen at the 2022 MET Gala
SKIMS was officially launched in 2019, and has become a major success since its start.
When discussing the inspiration of her company with Vogue last year, the TV personality explained, ‘Overall, I really just wanted to give people options when getting dressed.’
‘From innovative shapewear that you can wear every day to the comfiest underwear that perfectly molds to your body.’
‘I wanted to create a brand that could be relied on as a true solution for how people dress today. In doing this, it was especially important that we were size-inclusive and offered a range of colors.’
Inspiration: When talking about why she started SKIMS, Kim informed Vogue, ‘I wanted to create a brand that could be relied on as a true solution for how people dress today’
According to Forbes, Kim’s SKIMS brand was valued to be at around $3.2 billion in January of this year.
Kim commented on the brand’s value during an interview with Variety. ‘I definitely never imagined that it would be that successful.’
‘I do everything from picking the fabrics and the product design to the campaigns. I’m in the campaigns and I’m the fit model.’
‘It’s a full-time job. Nothing comes easy. You really, really have to work really hard at it,’ the hard-working mom of four expressed.
Kim, along with her family, will star in the upcoming season of Hulu’s The Kardashians, which will premiere on the streaming site on September 22.
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