Harry and Meghan's popularity 'threatens' other royals
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Meghan Markle pulls in a total of 7.4 million Google searches a month, making her the most influential member of the Royal Family. The Duchess of Sussex features in 10.4 million Instagram hashtags and had 11,200 articles written about her the past year. This has made her the most mentioned and searched-for royal in the world.
The Duchess made waves across the world after she and her husband Prince Harry left the UK.
She pulls in double the number of media mentions, Instagram hashtags and searches than even that of the Queen.
According to this study, Queen Elizabeth is the second most influential royal.
Kate Middleton also appears high on the list, ranking as the third most influential.
The research, by creative resource Design Bundles, calculated global Google searches, media mentions and Instagram hashtags for the most popular royals in the world to see which one had the biggest influence of all.
A spokesperson for Design Bundles commented on the findings for Express.co.uk.
They said: “Meghan Markle has an extraordinary influence around the world, ever since she and Prince Harry’s relationship took the world by storm in 2017.
“Meghan’s bravery and boldness in speaking up about issues such as parental leave and empowering women are unlike any other royal, and her voice is a powerful and enduring one.
“The Duchess of Sussex is deeply committed to alleviating world issues through her charity work.
“Despite no longer being a working royal, she proves that her influence is positive and unchanging by being more influential than the Queen.
“Queen Elizabeth is the second most influential royal, and her commitment to duty and unwavering stability make her an incredibly popular figure across the world.
“With the second-highest number of Google searches, hashtags, and media mentions, it’s clear that Her Majesty the Queen reigns in many people’s hearts as one of the most influential and well-loved public figures in history.”
Queen Elizabeth is the royal with the second biggest influence, boasting 10.3 million Instagram hashtags, 3.3 million Google searches and 2,200 media mentions.
In third place was the Duchess of Cambridge, who fetches over double the average searches, media mentions and Instagram hashtags of all other members of the Royal Family.
The Duchess is also the most Instagrammable royal of all, featuring in 13 million Instagram hashtags.
Prince Harry is also one of the most influential royals.
The Duke of Sussex rakes in 2.7 million Google searches a month, features in 11.7 million Instagram hashtags and has had 9400 articles written about him in the past year, making him the fourth most influential royal.
Princess Diana reigns as the fifth most influential royal, ahead of former husband Prince Charles, despite having passed away 24 years ago.
Princess Diana, infamous for her enduring beauty and strategic use of fashion, from her legendary taffeta wedding dress to the sultry ‘revenge dress’ she wore after Prince Charles admitted his infidelity, still pulls in 20 million searches a year.
This, combined with the 3000 articles that were written about her in the past year, and the nearly 900,000 Instagram hashtags on the list, makes her one of the most influential royals still to this day.
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